A little about us.

A creative outlet turned into something bigger.
Hey, I’m the owner and creator behind Stitch & Standard!
I’m a wife, mom of two boys, and the one behind the embroidery machine.
After years of working a traditional 9-to-5, I knew I wanted something different. I wanted the freedom to be creative, build something of my own, and turn that creativity into a business.
That’s how Stitch & Standard came to life.
What started as a creative outlet has grown into a small Texas-based business offering custom embroidery, personalized apparel, and boutique finds.
Whether it’s a custom hat for your business, matching apparel for your team, or something cute you spotted while shopping, I love bringing ideas to life and finding pieces you’ll actually want to wear.
Every order, share, and bit of support means more than you know.
Thanks for shopping small and being part of the Stitch & Standard story.
Everyday threads, elevated.